We name brands, position them, give them identities and personalities. Then we help develop what they do, identify who they do it for, put them in touch with each other, write the words, draw the pictures, design things, photograph and illustrate stuff, create online tools to help track progress and research new ideas and probably a whole lot more.
Our strategists and planners dig deep, compel insights and understand our market which helps our design teams work out how to cut through and connect.
We learn about you, your business, your aspirations, points of difference and the marketplace. Some of the areas we will discuss together are:
- Define your brand
- Strengths and weaknesses
- The competition
- Market penetration
- Stakeholders and alliances
- Website performance and effectiveness
- Sales targets
- Budget and strategy timeline