We name brands, position them, give them identities and personalities. Then we help develop what they do, identify who they do it for, put them in touch with each other, write the words, draw the pictures, design things, photograph and illustrate stuff, create online tools to help track progress and research new ideas and probably a whole lot more.
Our strategists and planners dig deep, compel insights and understand our market which helps our design teams work out how to cut through and connect. We learn about you, your business, your aspirations, points of difference and the marketplace Some of the areas we discuss together are:
Deﬁne your brand
Strengths & weaknesses
Stakeholders and alliances
Website performance & effectiveness
Budget and strategy timeline
A brand is not just a logo. And it is deﬁnitely not just a website or a brochure. A brand is a voice, a tone, a way of behaving, an attitude, and a message. First impressions are crucial in today’s increasingly competitive market and if a brand is to succeed it must look sharper than the competition. When your message combines powerfully with visual design, this synergy can generate powerful appeal to your audience. This is where your brand comes to life.
Product & packaging design
We connect brands and their customers with a range of techniques. Whether it’s responsive web design, eCommerce, digital advertising campaigns or mobile apps. Our websites lead with design, making sure they communicate with the right audiences, using every pixel to deliver the right messages. We help you to understand the process and treat every project as if it were our own.
Retail environments take many different forms but ultimately inhabit one place – the mind of the customer. The Branding Labs core strength is our understanding and application of this principle. We design and create retail interior spaces that influence purchasing decisions, that offer your clients a memorable and consistently satisfying experience and that strengthen their loyalty to your brand.
Space Planning Layouts
Selection of Interior Finishes